Unless a website is built only for charity, its main objective always is to make as much as revenue by any means. And the website visitors are converted to revenue. That means more traffic is equal to more revenue.
If you have any website/blog, how many different ways you are making money?
At present,CPS ad network like paydotcom,amazon associate and cj works the best for me.Then it's adsense.I can't make money from CPA ad network.Maybe because I didn't get the right way to promote cpa offers.
Adsense is my main revenue source right now. I also make some money with LinkWorth ads. On a couple of my blogs I have advertisers who contacted me directly. I also do reviews and make a little extra that way. But steady money every month is coming from Adsense, so that is number one for me at the moment.
There are a couple of my blog I contact advertisers directly. I also make up and do a little 'more so. But a stable currency every month from Adsense is to be number one for me at the moment.